HomeProgrammesUndergraduate ProgrammesBA Business Management with Analytics

BA Business Management with Analytics

What are the business challenges presented by shifting markets, ever-changing business models and emerging technologies? Which management skills do you need to deliver a high-level financially and sustainable organisational performance? 

Quick Facts

 
Full-time Duration: 4 years
Starting in: September
Tuition Fee: GBP 14,000 per year
Location: Dundee

As organisations collect more ‘Big Data’, there is a critical need for employees who can analyse that data strategically in areas such as marketing intelligence, CRM, sales and financial management.  You need to have the ability to present and interpret findings clearly and effectively. We will help you to excel in a range of business settings, so you are able to influence and make informed, data-driven business decisions.  

Your skill and ability to clearly identify business opportunities will mesh perfectly with the ever-changing job market. Business Analytics means you can harness new, powerful tools using skills that are in great demand across the business world.

Compete in real world business challenges

Students are asked to come up with solutions to real business problems set by organisations from a range of business sectors, including food and drink, banking, textiles, and telecoms. Working in small teams, students have to apply their studies to practical problems currently being faced by those businesses, before pitching their solution back to the company.

Take part in entrepreneurial initiatives

In addition to developing solutions to live business problems, in many of your modules you’ll be encouraged to take part in entrepreneurial initiatives to gain addition experience of group working and industry exposure. This is also a great opportunity to work with students from other programmes of study.

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Courses Included

  • Introduction to Accounting
  • Nature of Management
  • Managing People and Ideas
  • Business Economics